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Monday, March 31, 2008

Well-planned projects change landscape

The advent of big developers with their sizeable and well-planned townships has transformed the Klang-Shah Alam corridor from a sleepy hollow into a robust address.

The developers have brought new concepts, including lifestyle resort living and modern, contemporary designs, in well-planned developments.

Besides offering new standards in home design, quality and concept, they also helped to improve the existing infrastructure and amenities.

New trunk roads and highways have sprouted, making this corridor more accessible to homeowners from suburbs like Petaling Jaya and Subang Jaya.

More exciting and innovative property products, both residential and commercial, have been lined up for the Klang-Shah Alam corridor.

At SP Setia Bhd's Setia Alam, the first commercial hub, Eramas is shaping up well with prominent tenants such as banks, eateries, clinics and convenience stores.

The new modern commercial centre Setia Avenue will have a Tesco hypermarket as the anchor tenant while the Setia Alam Clubhouse will break ground soon.

“Our priority is to enhance the commercial vibrancy of Setia Alam by providing more entertainment and recreational facilities,” SP Setia group managing director and chief executive officer Tan Sri Liew Kee Sin said.

Lai Yeng Fock

“The Klang community is very family-oriented and likes to stay close together, so it is seldom they will uproot to other locations.

“With its vibrant community-centric focus, Setia Alam has become an ideal township for house buyers in search of a living environment that balances the four aspects of human life – live, learn, work and play – the guiding philosophy of all SP Setia’s projects,” Liew said.

Mah Sing Group Bhd president Datuk Sri Leong Hoy Kum said developers were coming up with more appealing residential enclaves and using innovative product differentiation.

The company's 315-acre Aman Perdana in the Meru-Shah Alam growth corridor comprises some 3,000 units of mainly semi-detached homes and bungalows, supported with some shop offices.

Since its launch in 2005, a total of 1,800 units have been sold and this year, products worth RM92mil comprising mainly bungalows and shop offices have been lined up for launch.

“Our good take up is by listening to our customers – for example, they wanted more land for their homes, and we recently launched Type E bungalows with bigger land of 50ft x 80ft, and saw a 70% take up rate during the weekend launch,” Leong said.

Meanwhile, Kemuning Residence, on 21 acres in Shah Alam, is a RM127mil gated and guarded development of exclusive bungalows.

So far, 57 units of the 141-unit enclave have been launched and this year, RM80mil worth of garden bungalows will be launched.

Besides a tropical grand entrance and plenty of green spaces, there will be a playground and clubhouse complete with swimming pool and gymnasium exclusively for the residents.

WCT Land Bhd executive director Lai Yeng Fock said Klang folk were rather simple when making decision on buying their dream homes.

“The people here believe in simple practicality. Projects that offer practical designs, wide space and good access have been getting good response,” he said.

WCT Land's Bandar Bukit Tinggi has received a thumping endorsement from Klang folk, going by the strong occupancy rate of 90% for its houses and shops.

“We understand the mentality of the Klang folk and provide them with 50-ft wide roads, multiple accesses, free security and 11-ft ceiling height.

“Our buyers also appreciate our efforts to promote strong neighbourhood bonding through community events such as moon cake festival and other family activities,” Lai said.

Since its debut in 1998 as the second township development in Klang after Bandar Baru Klang, Bandar Bukit Tinggi has become one of the fastest growing in the Klang corridor with its affordable and semi-detached homes, commercial properties and vacant commercial land, as well as the presence of two hypermarkets, Tesco and Giant.

By The Star (by Angie Ng)

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