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Tuesday, October 20, 2009

Lifestyle mall will enhance Iskandar Malaysia's appeal

A New lifestyle mall in Iskandar Malaysia is expected to become the largest in the southern region, with the potential to attract RM338 million in annual spending.

With a gross retail space of one million sq ft, the mall, situated at the western development zone of Medini North, will benefit from high accessibility to Johor Baru via the coastal highway, which is slated for completion in 2012.

The mall is 15 minutes away from the Second Link to Singapore, and will be connected to public transport services, including the planned Light Rail Service.

It is next to the Legoland Malaysia theme park and it will start operations at the same time as the theme park.
Iskandar Investment Bhd (IIB), which is overseeing the project, said the new lifestyle mall would turn Medini North into a hive of activity.


"Medini North will come alive in 2012, showcasing to the world Iskandar Malaysia's strong and compelling value proposition," said Arlida Ariff, president and chief executive officer of IIB.

"Iskandar Investment is proud to have solid relationships with our current investors and will continue seeking trusted partners from across the globe to establish Iskandar Malaysia as the ultimate destination for global citizens to live, play and work," she said in a statement.

IIB had showcased the lifestyle mall to potential partners and retailers during the International Council of Shopping Centers Asia Expo in Singapore from October 14-16.

"This first shopping mall in Medini North, will seamlessly connect to the Legoland Malaysia theme park, hotels and commercial developments which will fulfill Iskandar Investment's vision to develop Medini as the definitive lifestyle and leisure zone in Iskandar Malaysia," said Rosenah Hassan, chief executive officer of Iskandar Harta Holdings, a wholly-owned subsidiary of IIB, which is undertaking the lifestyle developments within Medini North.

The design of the mall will incorporate natural open-air landscapes, making it ideal not only for shopping but contemporary art exhibitions, live performances and international festivals.

By Business Times (by Ahmad Fairuz Othman)

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