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Wednesday, April 27, 2011

Mah Sing's Star Avenue Shop Offices sold out in one weekend

Artist’s impression of the Avenue Street Mall at Star Avenue at Damansara.

Mah Sing Group Berhad registered sales of RM242.5million during the launch of Phase1&2 of Star Avenue@D’sara in Sungai Buloh over the weekend. The launch attracted more than 800 prospective buyers and all 92 units of the three storey shop offices averagely priced from RM2.6million were snapped up.

“We have been quite confident that Star Avenue@D’sara shops would be well received based on its strong potential and exceptional value but a 100% take up rate on the first sales launch event weekend has exceeded our expectations and was a pleasant surprise. We are happy that the purchasers appreciated our effort in designing the shops to encourage business vibrancy with features such as wide frontage, corridors and walkways, besides boasting high floor to ceiling height of 22 feet which gives an option to owners to possibly add a mezzanine floor. Its appeal is further enhanced by virtue of it being the first and only night guarded shop office development. In view of the overwhelming response to Star Avenue@D’sara over the weekend, we are now opening 46 units of the Avenue Street Mall retail lots for registration,” said Mah Sing’s chief operating officer Andy Chua.

The Avenue Street Mall offers 370,000sq ft of nett lettable area spread over four levels, and Mah Sing Group intends to keep approximately 60% to ensure the right tenancy mix to maximize the rental yields and increase capital appreciation. The proposed tenancy mix include F&B outlets, a supermarket, IT and tele-communications center, bowling alley, fashion and accessories stores, etc.

With an estimated catchment of 360,000 people within a 15 minutes drive and excellent visibility with more than 300,000 passing traffic daily, and the lack of a competing mall nearby, Star Avenue@D’sara is poised to be a shopping hotspot. Ample carpark with more than 1,500 bays on the ground floor and basement level has been allocated to cater to the expected influx of shoppers. The project is only 3 minutes from the proposed MRT Station in Taman Industri Sg. Buluh and strategically located at the busy traffic junction of Jalan Sungai Buloh (Guthrie Corridor), Persiaran Cakerawala and Jalan Lapangan Terbang Subang.

Buyer taking a closer look at Star Avenue at Damansara. With Phase 1&2 shop offices fully taken up, registration is now open for 46 units of the Avenue Street Mall retail lots.

“As connectivity is becoming more and more of a factor that appeals to the market, Star Avenue@D’sara's strategic location as well its superb accessibility and large population catchment that includes Subang, Subang Bestari, Sungai Buloh, Ara Damansara, Kota Damansara, Mutiara Damansara would serve the business community well. Star Avenue@D’sara shall be able to tap on the 13,000 students at the proposed new Help University Collegue-Subang 2 Campus, via Persiaran Cakerawala which is currently being upgraded into a 6 lane road. This project is also adjacent to the much talk about 3,300-acre Rubber Research Institute of Malaysia (RRIM) privatization land to be developed by EPF. Buyers are obviously optimistic of the RRIM land potential,” said Andy Chua.

More information on Star Avenue@D’sara is available on or 03-92218 888.

By The Star

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