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Monday, November 12, 2007

Steven introduces Australian lifestyle in house design

HAVING a supportive family that has established a reputation in the Klang Valley property market has certainly helped Steven Ng hone his skills and passion in the property development business.

The third son of A&M Realty Bhd founder and executive chairman, Dato' Ng Thian Hock, Steven has been exposed to the family business from an early age.

Steven's eldest brother Datuk Ambrose Ng is the managing director.

Second brother Milton Ng is the president and chief executive officer of plastic injection moulding company, HIL Industries Bhd. A younger brother, Malcolm Ng is still pursuing his studies in Australia.

“My dad and brothers are my mentors who have been instrumental in showing me the way and encouraging me to develop an interest in the property business.

“A&M Realty has been around for 30 years and among its landmark projects are Taman A&M and Taman Sentosa in Klang. So it is no coincidence that the Ng siblings have been shown the ropes of building quality and reliable property projects by our father,” Steven said.

While pursuing his studies in Perth, Steven used his free time to learn and research the property business Down Under and grew to appreciate Australia's home designs and lifestyle.

“There is a distinct character in the way houses are designed there. Besides the open, no perimeter fencing concept, the emphasis is on big open space inside and outside the house, open courtyard area, and huge, foldable doors.

“This allows the interior and exterior space to blend seamlessly and promote a sense of spaciousness inside the house. I find the concept suitable for the Malaysian market and am eager to introduce it here,” he said.

After spending nine years studying in Perth, Steven graduated at the age of 19 in 1999 with a Bachelor of Commerce degree, majoring in finance and marketing, from the University of Western Australia.

An artist’s impression of the central park and lake at Amverton Park

The opportunity to put his creative traits to good use came when he joined A&M Realty in 2000 as general manager in the sales and marketing department. While there he was also trained in the operational and financial aspects of the business.

Steven was responsible for the planning and launching of about 2,000 units of properties in various projects by the company.

In 2004, he was appointed to the board of A&M Realty as executive director overseeing the sales and marketing, operations and administration and overall project development of the A&M group.

Steven is one of the brains behind the expansion of A&M Realty's initiative to promote the new Amverton product series.

“We did a thorough feasibility study to find out what buyers really want and the types of product that will appeal to them.

“The result is the exclusive range of Amverton products that emphasises on quality living within a wholesome healthy environment for the family,” he enthuses.

The spacious and contemporary design inside the bungalow

Generally, after a hard day's work, people look forward to going back to a relaxed and secure suburban environment.

Steven said a house should be a sanctuary and escapade from the hustle and bustle of city life.

“Through our well designed residences within the relaxed and secure environment of our golf resorts, we want to bring the best of Australian lifestyle and localise the designs and layout to meet the Malaysian way of life,” Steven said.

By The Star

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