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Saturday, August 22, 2009

A master plan project spanning two decades

The main growth driver for Sime Darby Property Bhd in the coming years will be the development of Sime Darby Vision Valley (SDVV), according to managing director Datuk Tunku Badlishah Tunku Annuar.

The ambitious development has been conceptualised in line with the National Physical Plan which calls for the development of the Kuala Lumpur Conurbation.

Stretching across the state of Selangor and Negeri Sembilan, the KL Conurbation covers an area of 1.2 million acres of which 126,000 acres belong to Sime Darby. Of this, 80,000 acres have been earmarked for development.

Tunku Badlishah says SDVV will strengthen the country’s position as a preferred global destination for the promoted sectors within the development that include tourism and entertainment; healthcare and wellness; education; green tech park, sports; and aviation-related industries.

A master-planned project that will span two decades, SDVV is expected to generate a GDV of between RM25bil and RM30bil.

He adds that Sime Darby Property is in the final stages of fine tuning the master plan for the mammoth project which is expected to be finalised in the next two months.

The first new township to be launched by Sime Darby Property will be the 1,000-acre Elmina when it rolls out early next year.

Says Tunku Badlishah: “The merged Sime Darby Group is committed to developing sustainable futures and Elmina East will be the first township launched post-merger as part of the SDVV master development plan.

“Elmina East is earmarked to be a pilot sustainable neighborhood development which will become a benchmark for Sime Darby Property’s future community developments.”

Elmina East will have an average of 80% permeability which means in a neighborhood, a person would be able to walk anywhere within a 380m radius within five minutes in 80% of that area.

“Our study shows that this is almost 30% higher than some of the best existing townships in the country,” he notes.

The company is also planning to connect the township via a network that rides on High-Speed Broadband Services (HSBB) to reduce travelling time in physical networking.

This in turn would allow business within the township to focus on productivity.

“We anticipate an increase in teleworking or flexi-hours when HSBB comes on live.

“We anticipate at full maturity, we would see businesses in Elmina reduce up to 2.5 tonnes of CO2 emission per person per annum; that is equivalent to a reduction of 40% per capita emission.

“In addition, we have also created vehicle-free zones in key commercial areas that will encourage better interaction between the residents and their surroundings.

“We also intend to create a series of infrastructure services that are connected by a convergence system – that means our water, common facilities; security and communication can be centrally managed,” Badlishah further explains on the plan.

Elmina East will be served by an integrated water-management solution which covers management of clean water, treatment and conditioning of grey water that is collected from surface run-offs and domestic grey water; and treatment of black water from the sewage plants.

The company is also working on developing a Building Automation System (BAS) that will be a given feature in all its houses.

“The BAS will allow better management of security, energy and climate control of the houses. We anticipate our residents would enjoy savings of up to 57% from power consumption by applying an efficient BAS application alone,” he says.

Based on the Building Research Establishment’s (BRE) Sustainable Development Excellence Framework that promotes components for sustainable communities, the aim is to reduce the per capita carbon footprint by 40% through more economical energy usage, less car usage and use of construction materials that are certified products from renewable forest.

“With all the ongoing initiatives, we are confident the synergistic transformation of Sime Darby Property will not only create the largest but the best property company in the country,” Badlishah says.

By The Star (by Angie Ng)

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