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Wednesday, August 6, 2008

Maleki builds a future with 'green' materials

MALEKI GmbH, a Germany-based building materials manufacturer, aims to generate revenue of euro100 million (RM508 million) in five years, as demand for environmentally-friendly building materials grows.

"Our company is a start-up company. We have been around for more than a year and so far have sold little as our focus has been on product development.

"But we are confident of generating a revenue of more than euro100 million within five years, based on our innovative technology," Maleki strategic director Matthias Gelber told Business Times in an interview.

ENVIRONMENTALLY FRIENDLY: Gelber demonstrating the use of Maleki's green'cement

The company designs formulas for "green" cement, renders, protective coatings and self-levelling flooring compounds.

"You can call our technology disruptive technology as I am convinced it will replace currently dominant technologies, such as epoxy floors for high performance industrial flooring. That's because our material is as good as epoxy, but better in terms of environment, health, safety and far cheaper to manufacture," he said.

The company is in talks with local and foreign companies, mainly cement producers, on possible strategic tie-ups.

These may involve the local partner mass producing the green building materials using Maleki's formula via a licensing agreement. This means the more Maleki building materials are produced, the more revenue it makes.

"We are currently in talks with several major companies that want to license our technology. Talks are still in early stages. We hope something will materialise sometime next year," said Gelber, who declined to reveal the name of the companies.

Interest in Maleki's products has grown over the last few months as more countries and companies are placing more emphasis on environmentally-friendly initiatives.

"We are more environmentally friendly, have lower manufacturing cost and better product performance than currently dominating technologies in the market," Gelber added.

By New Straits Times (by Goh Thean Eu)

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